Our Roots, Our Fruits | The Black Businesswoman Shares Her Story MHN 2026
- Editor
- Feb 4
- 3 min read
An initiative led by Christine is redefining collaboration dynamics among entrepreneurs by focusing on networking, visibility, and access to markets. Through Le Collectif Événementiel, this entrepreneur offers a hybrid space — both digital and physical — designed to foster exchanges, partnerships, and business opportunities.
The idea was born from a simple observation: within several communities, many projects are launched without receiving enough visibility. “Many entrepreneurs accomplish remarkable things, but few people are aware of them,” explains Christine. Driven by a desire for support and solidarity, she first brought together an informal online network of entrepreneurs to exchange information about their products and services, share advice, and explore collaborations.
Quickly, one thing became clear: virtual meetings, although useful, could not replace the richness of in-person interactions. That is how the idea of organizing physical events to complement the digital platform emerged.
Le Collectif Événementiel therefore operates on two axes: An online presence that allows entrepreneurs to connect, present their services, and stay informed about activities. In-person gatherings organized several times a year, offering a concrete space for promotion, sales, and networking.
These events allow participants to showcase their innovations, display their products, and, for some, sell directly on site. The public is also invited to discover the offerings and support the local economy.
The platform mainly targets small and medium-sized businesses, while also inviting more experienced entrepreneurs to play a mentoring role or establish strategic partnerships. “Together, we go further,” the founder reminds.
Although the platform is open to various sectors of activity, its initial goal is to prioritize supporting entrepreneurs of African descent. Many of them expressed difficulties in finding clients or gaining visibility. Rather than waiting for external support, Christine and her partners chose to take action.
The approach is based on a clear principle: encourage local purchasing within the community and promote mutual support as a driver of economic growth.
Launched in October, the project quickly took shape. As early as November, a first edition titled Opportunity Day brought together nearly 90 entrepreneurs. The event was hailed as a success, generating strong enthusiasm and requests for a second, even more ambitious edition.
True to her action-oriented philosophy, Christine emphasizes that it was important not to wait for perfection before getting started: “We had to be on the ground.”
The next edition will take place on February 7, with two activities scheduled at 11 a.m. and 4 p.m. Visitors will be able to discover a variety of products and services from different sectors, attend innovation presentations, and enjoy activities planned for the occasion.
The event will be held at Le Havre Hall, located on Saint-Charles Street in Longueuil. For now, activities remain concentrated in this city, but expansion to other locations may be considered depending on demand.
Interested entrepreneurs can join the community by contacting the organization directly by phone. Since the first edition, official pages have been created on Facebook and TikTok, where photos, videos, and information related to members and events are shared.
Beyond the organizational aspect, Christine’s approach reflects a deep conviction: the importance of autonomy and taking initiative. As an entrepreneur herself, she sees this platform as a way to promote her own activities while supporting those of others.
“It is essential to take charge and not wait for others to come help us,” she says, emphasizing the need to build strong and supportive networks.
With Le Collectif Événementiel, a new entrepreneurial dynamic is emerging, built on collaboration, visibility, and concrete action to transform individual ambitions into collective success.
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